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- The provincial government has added $75 million in funding to their Circuit Breaker Business Relief Grant The grant will now be open to hotels, motels, and other short-term accommodations impacted by the travel restrictions implemented on April 23rd. Eligible businesses will receive up to $20,000 to help cover expenses, including wages, rent, maintenance and utilities.
- As of April 22, the federal government has banned flights from India and Pakistan for 30 days.
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OPPORTUNITIES FOR MEMBERS
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Member Stories Request
Tourism Vancouver is working with Destination Canada on an earned media request with enRoute Magazine. enRoute is exploring a digital-only series that showcases a "day in the life" of a hotel chef or concierge. They are planning to produce their first online story in mid-May. Our team is looking for story submissions of outstanding concierges and/or hotel chefs, please outline what makes them unique and include a bio. Send your stories for consideration to Sabrina Tey, Manager, Communications at stey@tourismvancouver.com by Monday, May 3rd.
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Transport 2050 Phase 2 Survey
Translink is in the process of leading the development of Transport 2050, the region’s next 30-year transportation strategy. From this input, they have envisioned a future where we all have real choices, that we can count on, that we can afford, and that we can safely enjoy. To connect us with the people and places that matter most.
They are asking for input in a survey from residents and businesses in the region.
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TOURISM VANCOUVER NEWS
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Domestic Programming Updates
Given the current circuit-breaker restrictions by the Provincial Health Authorities and the co-operation our industry has agreed to give, Tourism Vancouver has temporarily paused most of our current paid marketing and will be delaying the launch of our upcoming promotions until after the Victoria Day long weekend.
What is being paused:
- The #LoveVanouver program including all paid outreach on broadcast, paid digital and social media. All marketing will resume on May 25th.
What is being postponed:
- The launch of new #LoveVancouver elements including community activations, a radio campaign on CORUS stations, a new Love Letter video and advertising in community and ethnic media. These pieces will roll out between May 25th and June 7.
- The Air Canada campaign marketing Vancouver to BC, Alberta, Ontario and Quebec, and in concert with the Vancouver Hotel Destination Association, will now launch in June.
- The new #LoveToExplore attractions campaign including talent-hosted videos on Global BC TV, digital display, dedicated social and blog series, will launch on June 1 (may launch a few days early – TBD)
What is continuing:
- The neighbourhoods blog series on Inside Vancouver will continue to be published.
- An Expedia campaign through Destination Canada’s partner platform will continue to run promotions for Vancouver within the province of BC, promoting bookings for later when restrictions are eased.
- Tourism Vancouver is continuing ongoing discussions with industry partners to make sure we are as aligned as possible in the many plans being developed to attract visitors from outside the province as soon as conditions allow.
- The #LoveVancouver landing page (www.tourismvancouver.com/love) is still live, and Tourism Vancouver is committed to supporting our members and their stories, and to reinforce the messages to stay in your bubble, stay in your community and support your local businesses.
We appreciate everyone’s patience and support as we prepare for our eventual restart.
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BUSINESS RESOURCES
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BC Resident Sentiment - Current Level of Welcome Towards Visitors
BC residents’ level of welcome towards visitors from nearby communities has fallen to 43% (from 62% previously) based on the latest research from April 2021. Meanwhile, provincial resident sentiment towards welcoming visitors from other parts of BC and Canada has fallen to 32% and 20% respectively. The expectation is that this sentiment will continue to shift and evolve in the weeks and months ahead as vaccination continues and as health orders and recommendations continue to be published in response to this pandemic. We will continue to keep a close eye on this for planning purposes.
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FuturePace - Reminder, Tourism Vancouver new Meeting & Convention Pace Report is available on the Member Extranet.
Tourism Vancouver is very pleased to share FuturePace as our new Meeting & Convention Pace Report. The TAP Report has been discontinued. Tourism Vancouver is making past TAP reports available to members for comparison and historical purposes for the remainder of 2021. Click here for more information.
The FuturePace report is now live on the Member Extranet. Please click on the REPORTS section to view. For more information or a demo, please contact any member of the Tourism Vancouver Meetings and Conventions Team.
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Stair workouts are a great way to get some cardio while strengthening your body and working on balance. But skip the treadmill and do stair intervals outside. Here are the best places to do a stair workout around Vancouver.
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Take flight in an immersive calming cinematic experience to view Vancouver’s cherry blossoms as never seen before, courtesy of Vancouver Cherry Blossom Festival, in partnership with Peacemaker Filmworks.
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The Tourism Industry Association of BC has published four videos highlighting the efforts that the tourism industry is taking to keep guests, staff and BC residents safe during the COVID-19 pandemic.
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The much-loved annual Spot Prawn Festival is returning for 2021! The festival will be a “deconstructed”, COVID-19 friendly celebration of the local, sustainable, and delicious humble BC spot prawn.
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Have you tried disc golf yet? It’s a fun, low-cost sport that’s easy to try. Depending on who you play with, it can be a laid-back day at the park or a super-competitive challenge. With 12 disc golf courses around Vancouver, there’s sure to be one near you.
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Join Talking Stick around the warming fire of Spring Awakening – a call to the stories, songs, and dances that sustain and renew us, that birth a spirit of hope and healing.
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TOURISM VANCOUVER WEBINARS & EVENTS
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Recording: BC Tourism Coalition Advocacy and Provincial Travel Restrictions Update
On Tuesday, April 27th, Tourism Vancouver Team Member, President & CEO, Royce Chwin was joined by Ingrid Jarrett, President & CEO, BCHA, and Walt Judas, CEO, TIABC, for an update on the advocacy work being done on behalf of tourism businesses along with an analysis of the Provincial Travel Restrictions currently in effect. A copy of the presentation is available here.
Also, referenced during the webinar was a Toolkit for businesses including key messaging scripts, cancellation guidelines and more.
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Meetings & Conventions – Generating Business in Today's World
PCMA GMC Lunch & Learn: Let's Talk Hybrid
May 5 | 12:00PM - 1:00PM CST | Virtual
Join PCMA GMC for a lunch & learn all about the future of hybrid events. Lacy Hawley will be attending on behalf of Tourism Vancouver.
MPI CAC 2021 Spring Education Program: Redefining Dining: Food and Beverage Service Post Covid-19
May 13 | 11:30AM - 1:00PM CST | Virtual
Join MPI CAC for an engaging panel exchange on the immediate future of the food and beverage industry as we look forward to meeting and traveling in the coming months. The discussion will feature topics such as new considerations when planning F&B for meetings and the effect of these changes on service and culinary teams. Stay after the panel discussion for networking with your peers! Lacy Hawley will be attending on behalf of Tourism Vancouver.
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